A practical guide to open-to-buy for bridal shops before National Bridal Market Chicago 2026 (March 15–17): how to set a market budget, avoid overbuying, and protect cash flow—written for bridal shop owners and buyers.

A practical National Bridal Market Chicago 2026 trend report for bridal shop owners and buyers: what’s gaining traction for 2026, what to stock next, and how to test trends without creating slow-moving inventory.

A step-by-step game plan for bridal shop owners and buyers attending National Bridal Market Chicago 2026 (March 15–17): prep, appointment strategy, evaluation scorecards, and post-market sell-through execution.